WebEx Case Study: Kroma Makeup
Viewing this video requires Adobe Flash Player 8 with JavaScript enabled.
Media Options:
- Read Case Study (PDF - 120 KB)
Next Steps:
Kroma Makeup Increased Sales and Saved Money
Challenge:
Makeup wholesaler needed to improve customer satisfaction by answering more calls instead of sending inquiries to voicemail.
Solutions:
Cisco WebEx Meeting Center features advanced queue management and distributes calls more efficiently to ensure prompt customer service.
Results:
- More than doubled sales closing ratio
- Reduced cost of phone service
- Reduced power consumption
I'm closing a much larger percent of our sales calls [now]. We closed two of the first ten sales, more than double the ratio before we had Cisco WebEx.- Chris Tillett, chief executive officer, Kroma Makeup